



ARTISTRY BY HAYLEY
Hayley's location was key to her identity that really set her apart from so many in the beauty industry. Being fortunate to be located on the coast near picturesque Queenscliff, it was an obvious direction to bring
Boho-beach into her branding. This is a true representation of her personality. When she is not making others look and feel amazing, she can be found on the beach surfing or exercising.
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​This project is ongoing but to date we have established her business brand, business and loyalty cards, website and so much more from posters to signage.




Feeling beautiful has absolutely nothing to do with what you look like at the end of the day. After many years of soul searching and general life experience, I have finally learnt that the more I like myself, the less I want to pretend to be other people. Ironic given that I am in the beauty industry, although maybe that is what really opened my eyes...
// Unknown

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